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Vogue has named Toronto’s "West Queen West" the second-hippest district in the world. In a study of the globe’s 15 coolest neighbourhoods, the magazine ranks the Canadian district as second only to Tokyo’s Shimokitazawa.“Toronto is currently enjoying newfound prominence – and desirability – amongst globe-trotting tastemakers,” Vogue’s Nick Remsen writes on the magazine’s website.(Vogue cites the district as "West Queen West" in its blurb headline, though Queen Street West in the actual item. For out-of-towners, this may not matter, but "West Queen West" is an area seen as bounded by Bathurst Street and Gladstone Ave.)

“Queen Street West is a verifiable artery of indie patisseries, homegrown labels, and hidden-from-view galleries – hallmarks of hipness, if ever they existed,” he said, highlighting the publication’s September issue. “It’s also the home of the Museum of Contemporary Canadian art, well-established ‘art’ hotels The Drake and the Gladstone, and the charming Bicyclette, a local clothing boutique and lifestyle brand whose owners love ‘glitter, DIY projects, treasure hunts and details,” it adds. “Soho House Toronto is nearby, as is Grafitti Alley, a block where street art is both 100-per-cent legal and lauded.”